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Marketing Data Analyst

Denholm Associates
Glasgow
2 days ago
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Marketing Data Analyst

Denholm Associates


Join us to apply for the Marketing Data Analyst role at GDK UK, a fast‑growing QSR brand. This key position sits at the heart of the marketing team, influencing strategies, insights and activations across the business.


Key Responsibilities

  • Utilise BI analytics, CRM data and other reports to influence marketing decisions.
  • Run weekly and ad‑hoc reports for the marketing team and other departments.
  • Contribute to the new upcoming App/Loyalty scheme.
  • Regularly review sales, aggregator performance, store & menu trends and brand tracking data to uncover insights, opportunities and threats.
  • Inform and potentially trigger the planning, activation and evaluation of all marketing campaigns and activations.

Qualifications

  • Strong believer that “data is king” and comfortable converting customer & sales data into easily digestible outputs.
  • Experience driving short‑term marketing activations that result in profitable decisions / sales.
  • Inquisitive, curious nature with a test‑and‑learn attitude.
  • Experience in a customer‑focused business such as retail, hospitality or agency side (bonus).
  • Strong affinity for numbers: manipulating, analysing and turning data into insights, and communicating findings clearly across all levels.
  • Team player who blends well with marketing and wider teams.

Benefits & Working Conditions

  • Hybrid working from the Glasgow office – 3‑4 days on site (free parking and great transport links).
  • Opportunities for growth & development – the role has opened due to an internal move.
  • 33 days holiday (inclusive of bank holidays).
  • Pension: 8%.
  • Life & Critical Illness Insurance.

Additional Information

If this sounds like you, please get in touch with Scott @ Denholm for more information.


Seniority Level

Mid‑Senior level


Employment Type

Full‑time


Job Function

Analyst and Marketing (Marketing Services)


Glasgow, Scotland, United Kingdom


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