Senior Data Analyst (Marketing)

IG Group
City of London
2 months ago
Applications closed

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Marketing Data Analyst page is loaded## Marketing Data Analystlocations: Cannon Street, Londontime type: Full timeposted on: Posted Todayjob requisition id: R_15380Job TitleMarketing Data AnalystJob DescriptionHello, we’re IG Group. We are a publicly-traded FTSE250 FinTech company who run mobile, web and desktop platforms that help our clients trade stocks & shares, leveraged products, Futures & Options and Crypto.We are ambitious. Over 340,000 people already use our platforms. We’re global with offices in 18 countries and products in 16 regions. We’re hungry to move faster, ship better product for our customers and grow our user base. We believe in high autonomy, and we want people who are looking to do things differently in order to create better experiences for our customers.We work in cross-functional teams and are laser focused on increasing the number of active clients we serve to drive sustainable growth.Your role in the Team’s SuccessAnalyse marketing data to drive insights, optimise campaigns, and improve marketing effectiveness across IG's marketing initiatives.You will collaborate closely with product managers, engineers, and cross-functional teams to provide insights that can make significant commercial impact and be the go-to person for all things data and performance.What you’ll do* Analyse marketing campaign performance across digital channels* Develop and maintain marketing dashboards and reports* Provide insights on customer acquisition, LTV, attribution, engagement, and retention* Support segmentation and targeting strategies with data analysis* Collaborate with marketing teams to optimise campaign performance* Conduct market research and competitive analysis* Identify trends and opportunities in marketing data* Make data-driven recommendations to improve marketing ROIWhat you’ll need for this role* Experience in marketing analytics or data analysis* Strong analytical skills with proficiency in SQL* Experience with marketing analytics tools and platforms* Understanding of marketing metrics, KPIs, and attribution models* Ability to translate data into actionable marketing insights* Excellent communication and presentation skills* Experience working with Tableau or Looker is a bonusHow we workWe try to take a thoughtful approach to our ways of working as a company. We follow a hybrid working model with 3 days in the office – which we think balances the need to collaborate effectively and connect with each other.When it comes to how we deliver, there are 5 things we want everyone to do to drive high performance, better learning and career satisfaction:* Lead and Inspire: Drives trust, alignment, and enthusiasm* Think Big: Focus on the problems that most impact commercial outcomes* Champion the client: Understand and prioritise client's needs* Deliver at pace: Push for fast, sustainable growth;* Raise the bar: Take ownership, be accountable and share feedbackWe believe that diversity is vital to success, it fuels creativity, drives innovation and sets us up for global success. We’re committed to building teams with a variety of perspectives and skills to help us realise our vision and strategy, that’s why we encourage applications from people with diverse backgrounds and experiences to join us on this journey. Learn more about our D&I approach here.The PerksYour growth fuels our success! Thrive with tailored development programs, mentoring opportunities with leaders, and clear career progression. Expand your network through committees, sports and social clubs. Enjoy extra time off for volunteering and community work.As well as having the chance to attend regular social events and join special-interest groups, you get an attractive selection of benefits working with IG:* Matched giving for your fundraising activity* Flexible working hours and work-from-home opportunities* Performance-related bonuses* Pension, insurance and medical plans* Career-focused technical and leadership trainings in-class and online, incl. unlimited access to LinkedIn Learning platform* A day off on your birthday* Two days’ volunteering leave per yearLearn more about the Perks !Join us for this exciting journey. Apply now!****Number of openings0
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