Data Strategy Manager

About WPP Media. WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. We bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com.

About Choreograph: A Leading WPP Media Brand

Choreograph is WPP’s global data products and technology company. We’re on a mission to transform marketing by building the fastest, most connected data platform that bridges marketing strategy to scaled activation. We work with agencies and clients to transform the value of data by bringing together technology, data and analytics capabilities. We deliver this through the Open Media Studio, an AI-enabled media and data platform for the next era of advertising. We’re endlessly curious. Our team of thinkers, builders, creators and problem solvers are over 1,000 strong, across 20 markets around the world.

Manager, Data Strategy (global role) who will play a pivotal role in supporting our Data Strategy team to drive adoption of the Open Media Studio (OMS) Platform across GroupM agencies and clients, accelerating the use of data to inform brilliant advertising strategies. They will support our Agency and Client Data Strategy leadership to manage client satisfaction, commercial health, and their understanding of our platform, solutions, and consulting services. You will help coordinate all aspects of delivery operations within our Data Strategy team to ensure exceptional delivery of client solutions to existing and new clients and drive the best experiences for clients and agencies. You will coordinate Choreograph’s responses and engagements across pitches and support Data Strategy leadership across current accounts in their delivery to agencies and external clients. You will design onboarding plans and training and advise on knowledge gaps. You will support and coordinate efforts across Data Strategy leadership in service of the success and adoption of OMS across clients and agencies.

• Audience Led Data Strategy: Develop and launch annual data strategy approach including partner prioritization, role and application of 1PD, 2PD and 3PD data sources to drive business growth.
• Support Platform Adoption (Open Media Studio): Coordinate trainings, assess and act on knowledge gaps, prepare collateral to support adoption of OMS. Coordinate responses in new business and support existing client and agency teams (including up-selling and cross-selling).
• Agency Engagement & Solutions Success: Design training and onboarding plans for existing and new clients and provide basic walkthroughs and demos of OMS.
• Support Data Strategy for Clients & Product Partnership: Collect client requirements, gaps and aspirations to feedback to product teams.
• Adoption Measurement: Collate dashboards and prepare reporting to support platform adoption and success.
• Thought Leadership: Stay at the forefront of industry trends and technologies and provide thought leadership that sets Choreograph apart.

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
• Deep interest in Media & Technology: An understanding of and desire to learn more about data products, technology, and trends within the advertising and marketing industry with the ability to articulate complex technical concepts to both technical and non-technical stakeholders.
• Customer Focus: A relentless focus on customer success, with a passion for delivering exceptional client experiences and driving long-term relationships.
• Communication Skills: Exceptional communication and relationship-building skills essential for interacting with clients and agency partners.
• Experience managing multiple stakeholders in a matrixed environment.
• Experience working with large marketing agencies.
• Familiarity with GroupM or WPP ecosystem.

Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone belongs and has equal opportunities to progress in their careers. We have a hybrid approach with teams in the office around four days a week; accommodations or flexibility can be discussed during the interview process.

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