Marketing Business Intelligence Executive

STI Limited
Wakefield
5 days ago
Applications closed

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You will be a proven Marketing, Content creator and Business Intelligence Professional. Being both creating and data driven you will be high adept at innovation of campaigns to best represent the STI offers to generate the highest potential return on investments in multi-channel communications. Being self-motivated, driven, structured and the possessing the highest levels of communication skills, the opportunity is here at STI as our newMarketing & Business Intelligence Executive.


STI’s Commercial function is now focussed on growth. You’ll be joining a team that’s responding to the UKs revised Defence Industrial Strategy of “Made in the UK”. Our customers are principally the UKs Prime contractors in Defence, Aerospace and Security.


What you’ll do:

  • Act as the focal point for marketing and communications for the whole business to implement data driven strategies and communicate insights
  • Analysis marketing data to identify trends, measure campaign performance, and generate insights.
  • Informing strategic decision-making within the commercial function and throughout the whole organisations
  • Own the entire creative process for all marketing tools, sales tools, events, in house presentations and media engagements
  • Management of the STI online marketing vehicles and channels (WWW / market specific social media as agreed by the business / trade association websites / partner organisations where relevant
  • Review the utilisation of artificial intelligence (AI) to bring potential value to the business
  • Schedule and hold a monthly marketing meeting to brief the business functions and report on all campaigns and events as relevant
  • Manage all marketing data and the creation of monthly reporting to include (WWW statistics / Leads / customer feedback / competitive behaviour & intelligence / customer intelligence / CRM results / others TBD)
  • Ownership of monthly commercial sales and performance statistics and charts for use by exec team in monthly reporting
  • Coordination with all relevant UK trade and industry associations and UK event organisations
  • Sustain collaborative relationships with peers throughout the business and support events at both UK Sites as required
  • Ensuring all marketing campaigns and content are managed through a structured process and delivered to budget


For this role you will need:

  • Minimum of 10 years of proven Marketing, Communication and business intelligence in direct or related customers and B2B markets, being Defence Electronics and Communication - Cyber (Strong knowledge of CEM “contract electronic manufacturing” / PCBA / RF and Test is preferred, as well as advanced user of CRM Tools and AI technologies is desired)
  • Structured, highly organised, self-motivated analytical and detailed, acting with, integrity, responsibility, accountability at all times
  • Strong analytical skills to interpret data and draw meaningful conclusions.
  • Critical thinking, the ability to identify problems, analyse data, and develop solutions.
  • Proficiency in using business intelligence tools and software
  • Established industry relationships through the UK Defence and Security prime contractors and end user community


We offer 23 days holiday (plus Bank Holidays & Flex Days), early finish on a Friday, Flexible working opportunities, Company Pension Scheme, Health Cash Back Scheme, a range of discounts and excellent training and development opportunities. We also pay for professional memberships on a case-by-case basis.


A full job description is available on request.


The ability to achieve UK security clearance may be required for some roles.


All applicants should have the Right to Work in the UK, as we are unable to offer sponsorship for this role.

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