Senior Data Analyst (Marketing: Customer & CRM)

RVU Co UK
London
5 days ago
Create job alert
Senior Data Analyst (Marketing: Customer & CRM)

Department: Data & Analytics


Employment Type: Full Time


Location: London


Description

Hybrid: Tuesdays and Thursdays in our London office


At Uswitch, our goal is to be the UK’s favourite way to choose and manage home‑life essentials – from broadband and mobiles to energy and insurance. As we continue to grow and expand our services, we are looking for talented individuals who share our passion for making a positive impact on people's lives. If you want to be part of a team that is transforming the way consumers navigate their household services, we would love to hear from you.


The role:


As a Senior Marketing Data Analyst, your input will be crucial in driving decision‑making. We strive to simplify some of the most complex and daunting consumer marketplaces, to improve the lives of our customers. We give millions of people the information required to save thousands of pounds per year by helping them make more informed decisions about their utility bills and finance products at the right time.


We answer questions like:



  • How do we most effectively let customers know when they could be switching to a better deal?
  • How can we deepen our understanding of our customers to improve their experience with our marketing?
  • How do we identify and prioritise what currently matters most to each segment of our customer base?

You will be the voice of our data – using it to influence and guide strategy, as well as identifying opportunities that may benefit the business. All our analysts work across the business verticals on a broad range of challenges and though you will start as a Marketing Analyst, you will have the opportunity to work on different challenges, projects and teams throughout your time with RVU.


What you’ll be working on:

You’ll join our Marketing Analytics team – a team looking to understand and optimise all marketing channels from the effectiveness of Above The Line/Brand to improving the efficiency of key conversion drivers such as Paid Search.


Our ambition? To build a best‑in‑class customer experience. And you’ll play a leading role in helping us to achieve it by enabling us to understand our customers better, harnessing data and discovering insight across all our touch‑points, campaigns and marketing activity.


Using tools and databases including Google Sheets, BigQuery (SQL), Tableau, and Python you’ll tackle intriguing and exciting problems that we’re only just starting to understand, in order to:



  • Deepen our understanding of CRM programmes and how to, in partnership with the wider marketing and marketing analytics team, optimise the customer journey
  • Collaborate with and influence the relevant marketing team members to make more informed data‑guided decisions
  • Monitor, report and diagnose trends in KPIs, automating wherever possible, and proactively finding risks and opportunities
  • Development of analytical tools and models to improve our analytical capabilities

What we're looking for

  • Proficiency in SQL is essential; we also use Python for automation, modelling and experimentation, if you’re not an expert yet, we’ll help you get there
  • As a Senior Analyst, you have experience in a CRM or Customer focused analytical role
  • Communication skills; scoping projects, disseminating results and instilling confidence in your work with key internal stakeholders of varied backgrounds
  • Experience in using analytical and data BI tooling such as Tableau (Git, dbt – nice to haves)
  • Experience building complex operational & financial models, synthesising recommendations, and presenting to senior executives
  • Strong prioritisation and urgency; understanding that not every task is urgent, but every day is

Our commitment to you:


At RVU, we are dedicated to developing valuable, inclusive, and user‑friendly products and services that deliver positive outcomes for all of our customers. To achieve this it’s essential that our teams reflect the diverse range of people in our community. We believe in being the change we wish to see in the world, by embracing our differences and holding ourselves accountable to being open and inclusive teammates and wider community members.


What we offer

We want to give you a great work environment, support your growth both personally and professionally, and provide benefits that make your time at RVU even more enjoyable. Here are some of the benefits you can look forward to:



  • 10% discretionary yearly bonus and yearly pay reviews (based on RVU and personal performance)
  • A hybrid working approach with 2 in‑office days per week and up to 22 working days per year to “work from anywhere”
  • Employer matching pension contributions up to 7.5%
  • A one‑off £300 “Work from Home” budget to help contribute towards a great work environment at home
  • Excellent maternity, paternity, shared parental and adoption leave policy, for those key moments in your life
  • 25 days holiday (increasing to 30 days) + 2 days “My Time” per year
  • Private medical cover, critical illness cover, dental plans and employee assistance programme
  • Free gym access
  • Employee discounts programme
  • A healthy learning and training budget to support your development
  • Electric vehicle and cycle to work schemes
  • Regular events – from team socials to company‑wide events with insightful external speakers, we want to make sure our colleagues continue to feel connected

*As a tech company who strives to get better every day, we use Metaview during the interview processes for note‑taking purposes. This records and transcribes interviews so the interviewer can fully focus on your conversation, rather than writing. This has no bearing on the assessment of you as a candidate and you can opt out at any time. Just let us know.


#J-18808-Ljbffr

Related Jobs

View all jobs

Senior Data Analyst

Senior Data Analyst

Senior Data Analyst

Senior Data Analyst

Senior Data Analyst

Senior Data Analyst

Subscribe to Future Tech Insights for the latest jobs & insights, direct to your inbox.

By subscribing, you agree to our privacy policy and terms of service.

Industry Insights

Discover insightful articles, industry insights, expert tips, and curated resources.

Data Science Jobs for Career Switchers in Their 30s, 40s & 50s (UK Reality Check)

Thinking about switching into data science in your 30s, 40s or 50s? You’re far from alone. Across the UK, businesses are investing in data science talent to turn data into insight, support better decisions and unlock competitive advantage. But with all the hype about machine learning, Python, AI and data unicorns, it can be hard to separate real opportunities from noise. This article gives you a practical, UK-focused reality check on data science careers for mid-life career switchers — what roles really exist, what skills employers really hire for, how long retraining typically takes, what UK recruiters actually look for and how to craft a compelling career pivot story. Whether you come from finance, marketing, operations, research, project management or another field entirely, there are meaningful pathways into data science — and age itself is not the barrier many people fear.

How to Write a Data Science Job Ad That Attracts the Right People

Data science plays a critical role in how organisations across the UK make decisions, build products and gain competitive advantage. From forecasting and personalisation to risk modelling and experimentation, data scientists help translate data into insight and action. Yet many employers struggle to attract the right data science candidates. Job adverts often generate high volumes of applications, but few applicants have the mix of analytical skill, business understanding and communication ability the role actually requires. At the same time, experienced data scientists skip over adverts that feel vague, inflated or misaligned with real data science work. In most cases, the issue is not a lack of talent — it is the quality and clarity of the job advert. Data scientists are analytical, sceptical of hype and highly selective. A poorly written job ad signals unclear expectations and immature data practices. A well-written one signals credibility, focus and serious intent. This guide explains how to write a data science job ad that attracts the right people, improves applicant quality and positions your organisation as a strong data employer.

Maths for Data Science Jobs: The Only Topics You Actually Need (& How to Learn Them)

If you are applying for data science jobs in the UK, the maths can feel like a moving target. Job descriptions say “strong statistical knowledge” or “solid ML fundamentals” but they rarely tell you which topics you will actually use day to day. Here’s the truth: most UK data science roles do not require advanced pure maths. What they do require is confidence with a tight set of practical topics that come up repeatedly in modelling, experimentation, forecasting, evaluation, stakeholder comms & decision-making. This guide focuses on the only maths most data scientists keep using: Statistics for decision making (confidence intervals, hypothesis tests, power, uncertainty) Probability for real-world data (base rates, noise, sampling, Bayesian intuition) Linear algebra essentials (vectors, matrices, projections, PCA intuition) Calculus & gradients (enough to understand optimisation & backprop) Optimisation & model evaluation (loss functions, cross-validation, metrics, thresholds) You’ll also get a 6-week plan, portfolio projects & a resources section you can follow without getting pulled into unnecessary theory.