Role: Marketing Analyst
Salary: Up to £28,000pa
Location: Hybrid/Kings Hill, Kent
Why Join CSG?
CSG is striving to be recognised as the global leader in Education and Public Sector services, currently operating in 86 countries, with 1,800 staff across 30 trading brands, providing expertise ranging from: HR Services, IT Services, Energy, Education Resources, Procurement and many more. Currently growing at a rate of 25% each year, CSG has expanded via an innovative buy and build model delivering an important mix of organic growth, acquisitions and strategic joint venture partnerships. Therefore, it is an exciting and interesting time to join a growing organisation and be part of shaping the future of CSG.
What You’ll Bring:
Procurement Services is looking for an enthusiastic and ambitious Data Analyst who will help drive our future growth by using data to cultivate strategies to navigate the UK public sector and the competitive landscape. You will need to be a self-starter, with strong analytical skills and the ability to interpret data to develop meaningful reports and recommendations.
What You’ll Achieve:
As a Marketing Analyst, you will:
Manage and lead the Data team
Provide market intelligence that supports growth within the public sector, particularly in the NHS, local government, education, and third-sector organisations
Conduct framework performance evaluations, looking at rebate and market penetration to guide strategic growth
Use data to drive decisions around customer behaviours, trends, and opportunities, helping to shape our commercial marketing activities
Perform competitor analysis to determine strengths, weaknesses, opportunities, and threats (SWOT), assisting in the refinement of our strategic market positioning
Interrogate databases and use your analytical skills to generate reliable reports and insights
Help identify gaps in data and work with external suppliers to improve accuracy and data collection methods.
Drive forward AI opportunities to improve reporting and data quality.
Collaborate closely with internal teams to develop and implement commercial strategies.
What We Offer:
25 days of annual leave, plus bank holidays
An additional day off for your birthday to celebrate as you wish
Access to a generous discount scheme, including retail and gym memberships
Life assurance coverage
Health cash plan initiative
Companywide events
What We Require:
Strong experience in a data analysis or market intelligence role
Proven track record of working with and interrogating multiple datasets to create actionable insights
Excellent knowledge of Excel, databases and MS Office
Ability to interpret data and use it to influence commercial strategies
Proficiency in using databases and generating meaningful reports
Strong communication and presentation skills
About Commercial Services Group
Commercial Services Group (CSG) is the largest, local authority-owned trading company (LATCO) in the UK, wholly owned by Kent County Council. CSG generates over £800m in revenue per annum and provides services to over 16,000 education and public sector customers globally.
About Procurement Services
We are a market-leading procurement services business, and our focus is on providing compliant routes for the UK public sector to procure products and services from local, national and global suppliers.
Working across all public sector verticals, our teams support buyers from local authorities, central government bodies, NHS trusts, educational establishments and many others, in identifying their procurement needs and offering a compliant framework to deliver on their requirements
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