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Data Strategy Manager

WPP Media
London
1 week ago
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Overview

Data Strategy Manager role at WPP Media. Choreograph is WPP’s global data products and technology company, focused on transforming marketing through the Open Media Studio (OMS) platform. This is a global, cross-agency role that supports the Data Strategy team to drive adoption of OMS across GroupM agencies and clients, accelerating the use of data to inform advertising strategies.

What you will do
  • Audience Led Data Strategy: Develop and launch annual data strategy approaches including partner prioritization and the application of 1PD, 2PD and 3PD data sources to drive business growth.
  • Platform Adoption (Open Media Studio): Coordinate trainings, assess knowledge gaps, prepare collateral, and support adoption of the OMS platform across existing and new client/agency teams (including up-selling and cross-selling).
  • Agency Engagement & Solutions Success: Design training and onboarding plans for clients and provide basic demos of OMS.
  • Support Data Strategy for Clients & Product Partnership: Collect client requirements, gaps and aspirations to feed back to product teams.
  • Adoption Measurement: Compile dashboards and reporting to track platform adoption and success.
  • Thought Leadership: Stay current with industry trends and technologies to position Choreograph as an industry expert.
Skills and Experience

At WPP Media, we value our culture and people. The role requires embracing WPP & WPP Media’s core values and a strong interest in data products, technology, and trends in advertising and marketing, with the ability to communicate complex concepts to technical and non-technical stakeholders.

  • Deep interest in Media & Technology and ability to articulate technical concepts to various stakeholders.
  • Customer Focus: Commitment to delivering exceptional client experiences and long-term relationships.
  • Communication Skills: Excellent communication and relationship-building skills for interactions with clients and agency partners.
  • Experience managing multiple stakeholders in a matrixed environment.
  • Experience working with large marketing agencies.
  • Familiarity with GroupM or WPP ecosystem.
Life At WPP Media & Benefits

We invest in our employees to help them do their best work and support growth, with access to the global WPP Media networks. Benefits include competitive medical, retirement plans, vision and dental insurance, paid time off, partner discounts, and mental health awareness days.

WPP Media is an equal opportunity employer and prohibits discrimination. We support a culture of respect where everyone belongs and has equal opportunities to progress in their careers.

We encourage collaboration and hybrid work. The team operates with in-office presence around four days a week. If accommodations or flexibility are required, please discuss with the hiring team during the interview process.

Please note: This is a UK-based role and requires the right to work in the location. Read our Privacy Notice for information on how your data is processed. While we appreciate all applications, only shortlisted candidates will be contacted.


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