Business Intelligence Lead

We are looking for a Power BI Lead to join our fast-paced, data-driven environment at Annalect. This is a pivotal role supporting one of our key clients. You will lead the development and optimisation of enterprise-grade dashboards that drive strategic media decisions across multiple markets and brands.

You’ll be the central point of contact for delivering all reporting across global media activation hubs, working with both onshore stakeholders and offshore development teams to ensure consistent, scalable, and accurate reporting solutions.

• Lead the design, development, and deployment of Power BI dashboards used across global media activation hubs.
• Translate business requirements into clear, actionable reporting solutions that enable the client and media agency teams to make data-informed decisions.
• Ensure data consistency and reporting integrity across multiple markets, brands, and campaign types.
• Collaborate closely with offshore/global resource teams to manage development pipelines, documentation, and quality assurance.
• Own the ongoing maintenance, enhancement, and troubleshooting of dashboards once live, ensuring long-term value and stability.
• Act as a bridge between client stakeholders, internal data teams, and external development partners.
• Define and enforce reporting standards and best practices to drive excellence in dashboard design and data governance.
• Mentor junior analysts and Power BI developers, both in-house and offshore, to ensure high-quality delivery and upskilling across the team.
• Proactively identify opportunities to evolve dashboards in line with changing business needs or media strategies.

• Proven experience leading Power BI delivery in complex, enterprise environments — ideally within media, advertising, or digital ecosystems.
• Demonstrated ability to manage multi-brand, multi-market reporting structures at scale.
• Advanced expertise in Power BI, DAX, Power Query, and building efficient, user-friendly data models.
• Experience working with offshore/global development teams, with strong project coordination and quality assurance capabilities.
• Comfortable taking ownership of end-to-end dashboard lifecycle, including post-launch maintenance and evolution.
• Strong communication skills — able to simplify complex data for non-technical stakeholders.
• Familiarity with media KPIs (e.g. impressions, reach, frequency, CPM) is a strong advantage.
• Experience working with cloud platforms and data tools such as AWS, Azure, BigQuery, or Snowflake is desirable

Omnicom Media Group Europe (OMG EMEA) is the media division of Omnicom Group Inc., headquartered in London with offices in Manchester and Newcastle. The Annalect EMEA team at OMG EMEA is the data, technology, and analytics division. We help CMOs and their teams harness data, technology, and advanced analytics to grow their brands.

We have built a variety of innovative product and specialist service solutions for clients and agency partners. We build and maintain the Omni platform which gives agency and client teams access to these capabilities as well as the ability to integrate and combine their own data and technology with Omni. Omni has over 30,000 active users and is recognized in the industry as a leading marketing platform. We continuously innovate the platform to ensure our clients stay ahead of their competitors in data driven marketing.

Our team of Annalectuals is growing rapidly and are based in over 80 countries around the globe, supported by global and regional team hubs in NY, London, Singapore, Gurgaon, Bangalore, and Hyderabad.

The EMEA team is responsible for global and regional client relationships led from London, as well as the development of new data-driven marketing capabilities. They form part of our global team and collaborate closely with local market Annalect teams across EMEA as well as regional Omnicom agency partners.

At Omnicom Media Group, we are committed to supporting flexibility for our people while fostering collaboration, innovation, and teamwork. We have a hybrid working model (three days in the office, two days remote) to balance in-person connection with remote work. Our standard working hours are 9:30 – 17:30, with flexibility around core hours of 10:30 – 16:30 to suit individual needs. For example, you could start at 8:30 and finish at 16:30 or start at 10:30 and finish at 18:30.

We encourage open conversations between our people and managers to help navigate high-need periods and individual circumstances, with the aim of creating an environment where people feel supported in their careers and lives outside of work.

We want everyone to shine and are happy to make recruitment adjustments so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or email to let us know how we can support you.

At OMG, our vision is to be an agency where difference is valued and everyone thrives in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone can bring their true selves to work, and diverse voices and backgrounds are valued, heard, and represented.

We welcome you to join Omnicom Media Group UK and receive future opportunities by email.

OMG UK is an equal opportunity employer. We do not discriminate based on race, gender, sexual orientation, transgender status, religion, marital or civil partnership status, age, disability, or pregnancy and maternity. If you would like to discuss accessibility or accommodation needs at any stage of the recruitment process, please contact our Talent Team.