Senior Digital Content Marketing Executive

East Grinstead
3 weeks ago
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Are you passionate about content and looking for your next challenge? If the answer is yes, then we'd love to hear from you!

Lloyd Recruitment Services is thrilled to partner with a leading organisation in the search for a passionate and driven Senior Content Executive to join their team. As the Senior Content Executive, you will play a pivotal role in delivering engaging and innovative content across the website. Your primary focus is to enhance the digital customer experience, supporting business goals through effective content marketing and lead generation.

Salary, benefits, and perks:

Salary £36k-£39k Monday to Friday
Private medical insurance for you and your family
Monday to Friday - 35 hour week
25 days of annual leave, with the option to buy/sell additional holiday
Very competitive company pension
Vibrant and friendly working atmosphere
Paid comprehensive training courses
Discounts across company products and services
Free parking on-site
Savings on fuel
Eye care voucher scheme
Modern office facilities
East Grinstead, with Hybrid working pattern (1/2 days in the office, and the rest WFH)

Key duties:

Assist the Digital Manager in governing content platforms, including the CMS and Content Planner Tool, implementing the content strategy across all website channels
Utilise in-depth knowledge gained through research, analysis, and tools like Google Analytics and Content Square to inform decisions about website content, CRO, and overall content strategy
Collaborate with the SEO agency and Digital Marketing Manager to deliver best practice copy, technical and on-page optimisation with a focus on increasing organic traffic
Work closely with third-party agencies to ensure digital presence is fully optimised and always up to date, maximising the use of tools/assets
Liaise with Product Owners and Marketing Managers to ensure product and service content is relevant, accurate, and effectively promotes benefits
Oversee and maintain website content to ensure it aligns with the content plan, campaigns, digital best practices, brand guidelines, and the SEO strategy. Ensure content is optimised for lead generation
Be an ambassador for web content marketing, proactively leading content initiatives across the business. Support the planning and execution of the content plan
Plan, research, create, proofread, publish, and measure the performance of content, producing high-quality, compelling content aligned with target markets and business goals
Ensure timely delivery of website content from planning through publication
Own, update, and maintain the content team's work schedule, sharing it with the Digital Marketing manager, including project time frames and delivery dates
Use qualitative and quantitative data to drive engagement and web conversions
Work with the Digital team to be responsible for testing website development releases

Essential skills & experience:

Educated to degree level in Marketing or English, or similar area of study or previous work experience in a related field
Copywriting experience is a must
Positive, can-do attitude with the ability to deliver to tight time frames
Excellent time management skills
Leadership skills to guide the digital content team and meet all deadlines
Experience in the digital publishing environment, creating, editing, and publishing content is advantageous
Experience in InDesign and Photoshop is advantageous
Ability to participate and contribute as a team player while working independently
Effective communication across departments and stakeholdersSalary £36k-£39k

Refer a friend and earn up to £500! If you know someone searching for a new opportunity, recommend Lloyd Recruitment Services, and receive a retail voucher of your choice up to the value of £500. Full details can be found on our website.

Unfortunately, due to high numbers of applications, we are only able to respond to shortlisted applicants. If you have not heard from us within 5 days, please assume that you have not been shortlisted on this occasion.

By applying for this vacancy, you accept Lloyd Recruitment Services Privacy and GDPR Policy which can be found on our website and therefore gives us consent to contact you.

Lloyd Recruitment Services are acting as a recruitment agency in relation to this vacancy and are an equal opportunities employer

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