Company Description
Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world's most widely recognized families of consumer brands. At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all. We foster a culture of inclusion through: Talent, Education & Communication, Employee Groups and Celebration.
Position Overview
We are seeking a passionate and highly motivated Intern, CRM and Data Strategy to join the EMEA Data Strategy team. The Data Strategy team is the driver of end-to-end data and technology capabilities to enable first in class customer centric marketing. Reporting into the Senior Data Strategy Manager, the successful candidate will be responsible for discovering insights from large data sets and support data driven decisions to deliver better product, service and relevance to consumers.
Essential Duties & Responsibilities
· Support the CRM team with Email, Mobile and Direct Mail segmentation strategy, which includes the set-up of weekly Promotional Emails · Support Customer Care and Data Protection teams with Customer Requests, by investigating and troubleshooting issues raised by customers · Support with the set-up and refresh of reports that drive key decisions within the CRM and wider CIX functions. · Work with the CRM team to support optimization of the Omni-Channel customer strategy · Document and curate data processes and associated customers journeys with proper version control · Support with complex technical set-ups across the CIX function · Build strong relationships with various internal and external stakeholder
Experience, Skills & Knowledge
* Passion to to develop analytical expertise, with experience in a numerate / technical subject eg: Mathematics, Marketing, Computer Science
* Quick learner, with a taste for discovering new technical tools and spotting data inconsistency
* Numerate, analytical and technical
* Strong knowledge of Excel and PowerPoint
* Strong attention to detail
* Strong communication and organisation skills
* Ability to work well independently and part of a team
* SQL knowledge would be highly desired but not a pre-requisite
