Head of Commercial Data Science and Analytics

At the heart of our commercial transformation, the Head of Commercial Data Science & Analytics (TUI Airline) plays a pivotal role in building the commercial Data ecosystem. This is not just a leadership position - it’s a catalyst for change.

You’ll lead a high-performing, cross-functional team of data scientists, analysts, and product owners to develop data-driven tools, predictive models, and optimisation solutions that empower smarter commercial decisions and enhance operational efficiency. From shaping the data solutions roadmap to embedding advanced analytics, AI, and intelligent automation, you’ll drive innovation with purpose—working iteratively, adapting quickly, and delivering measurable impact. With a future-focused mindset and a hands‑on approach, you’ll modernise our analytics capabilities and champion the use of AI and optimisation techniques to solve complex commercial problems such as price elasticity, demand forecasting, network planning, total fare optimisation, customer segmentation, etc. You will be responsible for ensuring all the commercial data solutions are reliable, scalable, secure, and aligned with strategic business goals.

This role will report to the Head of Data Science & Analytics (TUI Airline).

We are happy to consider this opportunity on a hybrid working model basis in line with local office attendance requirements. International travel should be expected so flexibility is required in this regard.

Applications close 25th March 2026.

• Personal benefits: Attractive remuneration, discretionary bonus schemes, generous travel benefits, extensive health & well‑being support, and more.
• Flexible working: Work is something you do, not somewhere you go. We encourage a healthy work‑life balance with a dynamic working environment.
• A career to shape: Access the TUI Learning Hub to level‑up and reach your ambitions.
• Broaden your network: We champion intercultural collaboration and provide opportunities to work on global projects and teams.
• Community: Get involved with incredible local charity and sustainability initiatives like the TUI Care Foundation.

• Define and continuously evolve the Commercial Data solutions roadmap in line with airline‑wide objectives.
• Prioritise high‑impact initiatives that future‑proof the function and unlock competitive advantage.
• Identify and champion use cases for AI, data science and optimisation across the commercial arena – Network Planning, Ancillary, Sales, Revenue Management, Marketing and Distribution.
• Build evaluation frameworks and deploy smart solutions that tangibly enhance decision‑making and performance.
• Oversee the creation and evolution of KPIs & Tableau based dashboards, and analytical products that provide end‑to‑end visibility of commercial performance.
• Drive insight‑led culture by making data accessible, relevant, and actionable for every user.
• Govern the ingestion, transformation, and maintenance of commercial data into the TUI Snowflake environment. Ensure the Commercial Data Warehouse is robust, near real‑time (where needed) and fully aligned with evolving business structures and metrics.
• Under our new setup of Airline commercialisation, this role will be responsible for designing all processes and drive smart automation across all levels of the commercial functions to maximise efficiency and minimise manual intervention.
• Lead the identification and automation of manual processes within the Commercial function. Partner with stakeholders to redesign workflows, embed digital tools, deliver measurable efficiency gains, and cost savings.
• Embed a culture of continuous improvement, data literacy and digital agility across Commercial.
• Ensure sustainable delivery through strong platform governance, high system availability, and responsive support for tools and applications with the help of Airline IT.

• Brings the ability to shape and execute a long‑term vision for data solutions that aligns with commercial strategy. Constantly scans for emerging technologies and market trends to drive innovation and sustainable competitive advantage.
• Operates with an agile delivery mindset, comfortable in fast‑paced environments. Leads cross‑functional teams using product thinking and iterative delivery to deliver high‑impact solutions quickly and continuously.
• Deep understanding of AI, Data Science & Operations research capabilities and strong hands‑on experience of developing and deploying models and how they apply to commercial use cases. Able to challenge, translate and co‑create advanced data science and digital solutions with technical experts and business stakeholders.
• Able to navigate a matrixed environment, align multiple stakeholders behind a shared vision and influence decision‑making at the most senior levels. You are credible, concise, and confident in challenging and guiding executive thinking.
• Strong grasp of Airline commercial levers and business performance drivers. Translates data insights into business value and supports decisions that optimise revenue, efficiency, and customer outcomes.
• Acts as a visible change agent. Mobilises diverse stakeholders across IT, commercial, and support functions by building trust, articulating benefits, and sustaining momentum for transformation.
• Capable of managing complex data architectures and ensuring governance, quality, and compliance. Champions a data‑driven culture and owns the reliability and accessibility of platforms that underpin commercial decision‑making.
• Ability to build and nurture a high‑performing, multidisciplinary team. Create a culture of learning, innovation, and delivery excellence, while fostering close collaboration across functional and geographic boundaries.

From a workplace to a place to belong. At TUI we embrace diversity, equity, and inclusion, encouraging everyone to come as you are, because together, our potential is limitless.

We are committed to supporting candidates with disabilities and impairments so if you require any support, please do let us know.

At TUI, safety is our top priority. We conduct thorough background checks on all employees who join our Airline. Rest assured; we’ll guide you on the necessary information you need to provide at each stage.

Please note that if you are applying for a role in the UK, you must ensure you can provide a full 5 years referencing, plus a criminal record check for all countries you’ve resided in for more than 6 months in the past 5 years (some costs may apply).