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Data Analyst - Marketing & Commercial - Sunderl... Product & Insights · ·

Tombola
Sunderland
3 days ago
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Ready to supercharge our growth at the UK's biggest bingo site? Do you uncover the 'why' behind player behaviour? Then you might just be the perfect fit for the tombola family! We’re not just any online gaming site; we’re the UK's biggest, and we pride ourselves on a culture of creativity and collaboration.


We're on the hunt for a talented and enthusiastic Data Analyst – Commercial & Marketing to join our fantastic Product & Insights team in Sunderland, Dublin or Gibraltar. This isn't just a job; it’s a chance to drive strategic decisions that directly impact millions of players!


What you'll be getting up to (a glimpse into your new role!)

You’ll be a key part of shaping the future of our marketing and commercial efforts. A typical day might look like this:



  • Analysing customer acquisition and retention funnels to determine marketing campaign effectiveness (ROI).
  • Building and maintaining reports and dashboards (using tools like Tableau/Looker) that track key commercial metrics (GGR, revenue, costs).
  • Conducting deep-dive A/B test analysis on product features, promotional offers, and website changes.
  • Presenting insights to senior stakeholders and the Marketing team, translating complex data into clear, actionable business recommendations.
  • Collaborating with Data Engineering to ensure the quality, integrity, and availability of marketing and customer data.

What we're looking for in you (your superpowers!)

We're looking for someone who is a natural collaborator with sharp commercial instincts.


The Must-Haves:



  • Expert proficiency in SQL for data extraction and manipulation.
  • Strong experience with a major data visualization tool (e.g., Tableau, Looker, Power BI).
  • Proven background in commercial and marketing analytics, focusing on customer lifetime value (CLV), segmentation, and campaign performance.
  • Excellent presentation and communication skills with the ability to influence non-technical stakeholders.

The Nice-to-Haves (bonus points if you have these!):



  • Experience in the online gaming or highly regulated e-commerce sector.
  • Knowledge of statistical analysis and A/B testing methodologies.
  • Familiarity with Python or R for advanced data analysis.

Why this role is a game-changer for you

You’ll be making a huge impact on our products, player experience, and internal processes. This is a brilliant opportunity to directly influence company strategy and grow your career in a dynamic, data-rich environment, alongside a team that values innovation, creativity, and a genuinely great work-life balance.


Ready to take the next step at tombola? If you're passionate about gaming and ready to make a real impact on millions of players, we'd love to hear from you!


Apply now and let's make some magic together!


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