Job Description

We are looking for a highly skilled Analytics Associate Director to join our amazing data team at Digitas.

You will be a key player in an established agile team that leads and delivers the UK and Ireland Customer Engagement and CRM scopes with one of Publicis Groupe’s biggest global accounts.

 As a key member of the team your role will consist of the following:

Key aspects:

Partner with both Samsung’s internal teams & the Publicis cross-agency teams to drive us towards our overall objectives of delivering end-to-end journey orchestration, automated personalisation & customer centric comms & experiences. To do this, you will need to lead the team to:Succinctly tell stories that change marketing behaviour, delivering measurable business upliftImprove the cross-channel feedback loop between insight & recommendation, ensuring data-informed hypotheses form the foundation of all future activityContinue to refine & formalise an always-on cross-division testing programmeBreak down silos (internally & with the client), while effectively managing expectations (internally & with the client)

Most importantly, you will need to be a great people manager, motivating & growing talent as well as a leading & inspiring your team to deliver robust & clever work that creates value

Qualifications

To be successful in this role you will need:

Ability to navigate a client’s internal silos as well work within an agency environment. Has a track record of working collaboratively with technology, strategy & creative teams Can demonstrate value of data driven programmes to stakeholders not from a data background Experience in managing performance marketing teams across acquisition, in-life & retention programmes Expertise in CRM, and onsite KPIs, ways of working Track record of extracting insights from data & using them to tell compelling stories to senior decision-makers Awareness of work ranging from Data Visualisation, Media, CRM, Web & Social Analytics, Statistics, Data Sciences & Data Engineering Ability to see the bigger picture and to understand how different elements, teams and activities fit together to make clear strategic recommendations to clients Ability to manage multiple workstreams, distribute tasks, manage priorities and ensure quality delivery on time Leadership and significant people management experience of driving teams to deliver great work, stay motivated and enjoy their jobs